A website is one of the most important company business cards. It is also often the first point of contact between a customer and a brand, a key source of information. It is worth remembering that most decisions concerning purchasing a product or service are made by users without contacting customer service. As a result, a professional website with high usability, appropriate AI, and an interesting design positively affects the achieving of business-related goals, for instance – sales. This is just one of the main reasons why it is worth entrusting the designing of websites.
Websites that affect company’s image and drive sales
Creating professional websites is based on a design strategy that combines valuable content with functionality and appropriate design. An effective website is supposed to attract valuable traffic (with the support of positioning), and thus, help in attracting customers. The design of the website should be tailored to the needs of the target group and reflect the company’s activities. Professional websites affect the building of the brand’s expert image (by, among others, well-thought-out structure and content). Moreover, the proper construction and regular optimization allow for achieving high reach and assumed business goals.
Creating websites – a significant step
Creating websites consists of several steps. The key ones include defining the goals of a brand owner who wants to build a professional service. It is also important to analyze the competition and select the target group. With this, software providers receive the information which are necessary to prepare a functional design. On a basis of the website construction strategy (among others, visual aspects), a graphic design is created, and then the website is programmed and implemented.
The further steps that can be taken are conducting successive optimization, expansion, and the required tests. It is not worth skipping any of the stages, as the designed service may not work properly. So, how to create a professional website design? For this purpose, it is best to use the services of a software provider. Ideo Software House has many years of experience in website
development, which are characterized by, among others, high usability and efficiency.
Web services/Web Design – Performance as a key to success
Ideo Software House is both – designs and also implements services. The company has built an original system for structure and content management – Edito CMS. It is the basis of most of their implementations. Ideo deals with the creation of websites, like Landing Pages and more extensive ones, containing technologies that make it easier for a client to operate the website intuitively. The company offers a number of additional services (e.g., hosting management). It ensures the smooth operation of the website, even when the daily number of page views is high. The key to success is to maintain high performance of the website (it is possible, among others, thanks to the use of CLOUD servers, Nginx server, and Load Balancer, which increases the efficiency of the infrastructure).
Web service/website design – comprehensive services from Ideo Software
Creating effective websites requires knowledge and experience. Ideo Software Development team consists not only of programmers, but also qualified UX and graphic designers, who cooperate during the design of websites tailored to the needs of clients. The company designs and implements, among others, information, image, corporate, investor relations services, and websites for public administration. The digital products created by Ideo are characterized by modern design and by good optimization in terms of User Experience. Projects are prepared in the WCAG 2.1 standard, thanks to which all the needs of network users are met.
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