SEO is a crucial component of any eCommerce business. It helps your site rank higher on search engines, attracting more visitors and increasing sales.
Given the importance of SEO, choosing the right eCommerce platform for your business SEO is essential. Ideally, you want a platform that offers both affordability and features to help you achieve your desired SEO goals.
But worry not, as here are the six best eCommerce platforms for SEO in 2022.
1. Magento
Now popularly known as Adobe Commerce, Magento is an eCommerce platform fast gaining popularity among online merchants. Companies of all sizes use it to build online stores with various features and customization options.
Some outstanding features Magento offers include numerous built-in tools to enhance user experience and a flexible architecture that allows for customization. The platform also features an extensive API system that allows developers to seamlessly integrate third-party apps with the site.
However, it’s important to note that Magento requires considerable technical knowledge to establish and maintain an online store. Luckily, with assistance from skillful Magento enterprise developers, such as experts at Ironplane, you can get the most out of your eCommerce store.
Besides helping you ensure stability and security, an experienced developer can tailor your online store based on your specific SEO needs.
2. Shopify
Shopify is a leading eCommerce platform that offers an affordable and easy-to-use solution for small businesses and entrepreneurs. The platform has robust features that make it well-suited for eCommerce businesses of all sizes.
Some features that make Shopify an ideal eCommerce platform for SEO include its easy integration with Google AdWords and other marketing channels, built-in customer support system, and availability on a wide range of devices, including desktop, mobile, and tablet.
Shopify also offers a variety of plugins, such as the Yoast SEO plugin, that can help you optimize your site for better search engine ranking.
Also Read: How to Project Manage Your Ecommerce Business?
3. WooCommerce
WooCommerce is a popular eCommerce platform built on the WordPress content management system. Like Shopify, WooCommerce is an affordable and easy-to-use platform that’s well-suited for small businesses and entrepreneurs.
Among the features that make WooCommerce an ideal eCommerce platform for SEO are its user-friendly design, rich set of integrations, and wide range of customization options.
Additionally, WooCommerce gives you complete control over your site’s SEO by allowing you to optimize your content and create custom meta descriptions and titles.
4. BigCommerce
BigCommerce is another leading eCommerce platform loved by both small and large businesses. Examples of businesses using BigCommerce include Hilton Hotels, Skullcandy, and Rebecca Minkoff.
The BigCommerce platform has several features that make it well-suited for SEO. These include a built-in blog, social media sharing tools, automatic sitemap generation, and optimized product pages.
In addition, BigCommerce partners with Bing and Google to provide extensive search capabilities for your business and customers.
5. Wix
Wix.com is a website-building platform offering a range of products designed to help you easily create beautiful and professional-looking websites.
One of Wix’s most popular products is its free eCommerce platform. This platform is known for its ease of use and flexibility; it allows you to build a beautiful online store quickly, even without prior experience in web development or design.
One feature that makes Wix an ideal eCommerce platform for SEO is its intuitive drag-and-drop interface. This aspect allows you to easily create and update pages without writing any code.
Other vital features of Wix include over 500 free templates, integrated payment options, integrated email marketing tools, and responsive web design.
6. Weebly
Weebly is an easy-to-use website builder that also offers an eCommerce platform. Much like Wix, Weebly allows you to create an attractive online store without much technical expertise quickly.
Weebly’s top features include a product photography tool, responsive web design, a drag-and-drop email builder, and blog integration. Additionally, this platform offers several integrations, including Google Analytics, Facebook Live Chat, and Printful.
Also Read: 6 Myths About ECommerce That Could Turn Your Clicks Into Crashes