Snapchat, an instant photo messaging app that is being used by millions of users all around the world, every single day. In fact, the application has grown so incredibly fast over the last couple of months, it now serves nearly 440 million pictures or ‘snaps’ every day.
This is a different photo sharing tools, and is very appealing to the younger generation. You can learn more about ‘Snaps’ and how they work on this Wikipedia page.
There are a ton of ways to use Snapchat, in order to grow and populate you brand. I’ve said this before, but I think it’s worth saying it again: even though the platform is being used mostly by kids, those kids might one day grow up to be potential customers, and that is where we can really start thinking of the possibilities for long-term growth.
In this infographic you’ll learn a few things about Snapchat, and also a couple of ways of how big brands have used the platform before to market and reach out to new customers.