Technology has taken a significant step with the introduction of artificial intelligence (AI) which has permeated into the day-to-day lives of billions of people and organizations globally. With the successful establishment of AI in the global market, it is estimated to reach 1,581.70 billion USD by 2030. Aiko and Aiden are two prime examples of successful AI integration in creative workstreams.
A creative venture undertaken by Codeword, it is an out-of-the-box experiment involving the role of chatbots in AI by using their seemingly endless web of information and NLP. Natural Language Processing (NLP) gives this AI application a solid boost offering them the ability to process human language and formulate responses in accordance.
Although AI chatbots like ChatGPT are seemingly looked down upon because they are perceived as potential replacements for manual roles, and their prospects look quite promising once perfected. Moreover, the introduction of AI interns like Aiko and Aiden will seemingly revolutionize the world of artificial intelligence in the future.
Who are Aiko and Aiden?
In simple words, Aiko and Aiden can be referred to as AI, hired as interns. This avant-garde endeavor is a real-world experiment carried out by Codeword, a US-based marketing agency. It is more of a simulation where two AI interns, named Aiko and Aiden, will be employed by the agency and will be working along with 106 other employees. As per the creators of Aiko and Aiden, they are built on the basis of observations recorded from the previous months. They are the first of their kind, and with time and perfection, they can show promising results when it comes to human-AI collaboration.
Codeword as an agency works with three sectors collaboratively, namely marketing, media and technology. Hence, they have taken a leap of faith in this AI experiment as per client demand and expectations. Aiden and Aiko are also going to be integrated into the tech stack of the agency, including all forms of AI-based platforms. The key point of difference is that the focus will be more on the creative output as opposed to analytics and insights generated by traditional AI marketing technologies.
What are Their Responsibilities?
The AI interns, Aiden and Aiko, will be a part of a team of 106 Codeword employees and will have reporting managers assigned to them. Aiden will be tasked with operations in the editorial team and have to report to the Senior Editor. Aiko, on the other hand, will be assigned work in the design team and have to report directly to the Senior Art Director. Aside from this, both interns will undergo regular evaluations for their performance and will receive creative assignments internally.
Like all interns, they will also receive monthly performance reports that will enable them to work toward a full-time role upon successful completion of their internship. The team will have to work towards identifying their abilities and skills, and take in key points in order to help them throughout the internship so they can progress towards a full-time role.
Suggested Read: Tips For Anyone Who Wants to Work in Artificial Intelligence!
What is the Nature of Their Work?
To elaborate further on the nature of the work of these two AI interns, they have key responsibilities in their respective fields. As per Codeword’s blog, both Aiden and Aiko will have to create slides for all-hands meetings and take up the task of updating the company’s blog on a regular basis.
During their press release, Codeword stated that Aiden and Aiko will not be responsible for producing any work for directly presenting to the clients. Instead, they will be tasked with specific things that an AI has proficiency in. They may include:-
- Generating bulks of rough concept thumbnails to create mood boards
- Researching news and trends
- Tone and voice analysis for the editorial team
Codeword’s Senior Editor, Terrence Doyle says that there is a potential to make work production significantly faster and better. It can help transfer more of the banal tasks that take up manual roles so everyone can work on high-value work for the clients.
He further adds that hiring AI interns is a great opportunity to automate monotonous and time-consuming tasks so that they can be passed on to interns who are ‘emotionless and cannot get bored’. This gives them the ability to employ talent to focus on better and more important tasks.
Compensation for Aiko and Aiden
Codeword is against hiring interns without compensating them for their efforts. Therefore, Aiko and Aiden will receive equal pay as all interns even if they are not humans. The agency has decided to donate the compensation amount equivalent to both Aiden and Aiko’s hourly pay to the Grace Hopper Celebration, the world’s largest conference for women in computing.
Conclusion
The world of AI has revolutionized technology by leaps and bounds. Despite the disregard that it has received from many individuals who fear losing manual operations to AI, it has persevered in the market exponentially. It is worth being held in high regard because it simulates human intelligence built with coding.
Starting from aiding in daily activities like shopping and showing directions to being integrated into work systems, it has become one of the highest-grossing applications on a global scale. With the experimental release of Aiden and Aiko, the world of AI is looking toward the future promise of optimizing operations to perfection.
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Also Read: ChatGPT and Its Up-and-coming Competitors