The Internet truly offers a wealth of opportunities for consumers, who need to make a little extra money. Of course, for anyone owns a website. Nevertheless, it is important to understand that there is a huge difference between an ordinary website and a great website. If you want to get the most out of your time and money, you need to know how to develop a website that will result in high traffic and high conversion rates. Within this in-depth guide, you will find the top web development tips that can help you increase your website conversions.
Keep Things Simple
A lot of web designers prefer using flashy images and heavy graphics. This might look great, but it is going to create problems at some point in the future. In fact, this year you should try to keep things as simple as possible. A simple website will load much quicker and it’ll be far more likely to work across all devices. Therefore, you should do away with Java and Flash. Stick to the basics and you’ll be fine!
Remove Distractions From Checkout Page
After you’ve managed to convince your visitors to add items to their cart, you’ll want to make sure that they make the purchase. This isn’t going to happen, if your checkout page is littered with ads, pictures or other links. Instead, you should clean up the checkout page and make it simple, basic and straightforward. Give them the option to finalize their transaction and nothing else. This will increase your conversion rate and ensure that the customer actually finishes their purchase, before leaving your website.
Make Changes Regularly
When it comes down to it, search engines do not appreciate websites that sit idle for long periods of time. If you do not update your website regularly, there is a good chance that it is going to dip in rankings before too long. This is something that you need to avoid. It is best to make sure that your website is updated at least once every two or three months. This will keep your website active and it’ll be beneficial for your visitors as well.
Incorporate Social Media
When your clients leave your website, you’ll want them to visit your social media pages. This is a good way to continue interacting with your clients longer after they’ve gone. In fact, you should lead visitors from your site to your social media and from your social media to your site. Use an Instagram follower bot to boost your follower count and go from there. Make sure your website contains links to all of your social media accounts.
Easy Navigation Is Key
Finally, you should do everything in your power to make sure that your website is easy to navigate. Nothing is worse than a website that feels like a puzzle. If your clients cannot find what they want right away, you can guarantee that they’re going to leave your website empty handed. Build your site and spend time playing around with the navigation. Make adjustments, until you can navigate your website with ease.
Incorporating these basic things in your website should ensure that you are on your way to increasing your conversions!